Tue, Apr 7, 2015


Lifestyle
Longines salutes Dubai World Cup winners


Longines celebrated the 20th edition of the Dubai World Cup with a very special watch presented to the event’s winners.

Known as the world’s richest day in horse racing, the event was held on March 28 at the Meydan Racecourse in Dubai, UAE, and offered a total prize money of $30 million over nine races, including the $10 million Dubai World Cup.

As the official timekeeper of the event and presenting partner of one of its highlights - the Dubai Sheema Classic presented by Longines - the Swiss watch brand honoured the winners of this year’s race as well as Longines Ambassador of Elegance Aaron Kwok with a special 20-piece limited edition of its new Conquest Classic Moonphase watch. 

In line with its values, namely elegance, tradition and performance, Longines says it is proud to be associated with the Dubai World Cup. 

This year was very special since this race was celebrating its 20th edition. Indeed, these past two decades have seen the Dubai World Cup entering the legend and becoming a much-awaited event for all top racing aficionados and elegant-event goers.

The winners of this year’s Dubai World Cup, among which were His Highness the Aga Khan, Alain de Royer-Dupré and Christophe Soumillon, respectively winning owner, trainer and jockey of the 2015 Dubai Sheema Classic, as well as Sheikh Hamdan bin Mohammed Al Maktoum, Saeed bin Suroor and William Buick, respectively winning owner, trainer and jockey of the 2015 Dubai World Cup, and Kwok were all presented with the special edition of the Conquest Classic Moonphase.

The watches were presented by Juan-Carlos Capelli, Vice President of Longines and Head of International Marketing and Patrick Aoun, Regional Brand Manager Longines Middle East. 

The sophistication of this rose gold chronograph, including a moonphase display, makes it an eminently refined timepiece and echoes the excellence and elegance of the stars of the equestrian universe, says Longines.

In addition, this raceday witnessed the victory of Ana Pribylova at the Longines Most Elegant Lady prize and Marlon Weir at the Best Dressed Man prize. They were honoured with Longines watches as well.

Longines’s passion for equestrian sport dates back to 1878, when it produced a chronograph engraved with a jockey and his mount. Seen on the racetracks as early as 1881 and extremely popular among jockeys and horse-lovers, this model enabled its user to time performances to the seconds. 

In addition, the Swiss watch brand has been partnering with show jumping events since 1912.

Longines has been based at Saint-Imier in Switzerland since 1832. Its watchmaking expertise reflects a strong devotion to tradition, elegance and performance. Longines has generations of experience as official timekeeper of world championships and as partner of international sports federation. 

Known for the elegance of its timepieces, Longines is a member of the Swatch Group, the world’s leading manufacturer of horological products. 

With the winged hourglass as its emblem, the brand has outlets in over 140 countries.





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