Autumn 2023

Parure Atelier debuts in Dubai

Parure Atelier, a name synonymous with the artistry of fine jewellery, has unveiled its first Middle Eastern boutique in the heart of Dubai’s bustling City Walk location.

Recognised for its classical and elegant designs, Parure Atelier draws inspiration from natural beauty, showcased through a collection of masterpieces created by experienced artists dedicated to their craft.

Embodying the essence of Parure Atelier, the Dubai boutique is a testament to meticulous design and attention to detail. The expansive space is adorned with neutral and beige tones, offering a canvas that complements and emphasises the showcased jewellery pieces. Filled with natural light streaming through large windows, the boutique invites clients into a world where each creation tells a story.

Upon entering, customers are greeted by knowledgeable sales managers, guiding them through the curated range of high and fine jewellery pieces. From insights into the stock to discussions about stones, trends, and investment-worthy pieces, clients embark on a journey that transcends mere shopping. The transition to semi-private zones, adorned with captivating paintings of high jewellery pieces, adds a personal touch, providing an intimate space for personalised consultations and exclusive experiences.

Parure Atelier’s Dubai boutique presents a curated selection of signature collections that define the brand’s legacy. From classical pieces with white and yellow diamonds to exceptional creations adorned with rose diamonds, the collection showcases a rich palette of coloured stones, sourced globally for their exceptional quality and beauty. 

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