Spring / Summer 2021
The House of Harry Winston, the legendary “King of Diamonds,” and international luxury brand has announced a new 2021 marketing initiative, focused on the idea of love.
The campaign, titled “Love is…,” explores the various meanings of love and how it relates to the house’s core themes throughout the year.
“2021 marks the start of a new year, and for Harry Winston this will be a year to rejoice in what truly matters most: love,” said Nayla Hayek, CEO of Harry Winston.
The concept of “Love Is…,” will be woven throughout all of the brand’s communication channels, including advertising, marketing, public relations and social media, and will have dedicated creative for its various product segments.
The first campaign of the year, Love is a Celebration, embraced Valentine’s Day, with an ode to love songs. Campaigns for its Bridal (Love is…a Language), Designed (Love is…in the Air), and High Jewelry (Love is…Yours to be Written) collections will follow.
-
Art of horology in H major
Thu, Mar 19, 2015 -
Hermès shows its slim side
Thu, Mar 19, 2015 -
Hysek tourbillion shines brighter
Thu, Mar 19, 2015 -
Basel dazzles the world
Thu, Mar 19, 2015 -
Graff fascinates with $40m jewel
Wed, Mar 18, 2015 -
De Bethune reveals anniversary tribute
Wed, Mar 18, 2015 -
Romain Jerome’s Subcraft is a fluid tribute
Tue, Mar 17, 2015 -
Longines debuts at Avenues Mall
Tue, Mar 17, 2015 -
Chopard puts on Imperiale show in Dubai
Tue, Mar 17, 2015 -
Watch sports a piece of Eiffel Tower
Fri, Mar 13, 2015 -
The Apple Watch – who will bite?
Fri, Mar 13, 2015 -
New watches celebrate Jaguar icon
Wed, Mar 11, 2015 -
Panerai inaugurates first Bahrain boutique
Wed, Mar 11, 2015 -
Chopard reinterprets a classic
Tue, Mar 10, 2015 -
Grande Date joins Villeret collection
Mon, Mar 9, 2015