Wed, Jul 28, 2021

300 exhibitors to join MYS 2021

With just two months to go before the opening of the 2021 edition, the Monaco Yacht Show (MYS) is fine-tuning its brand-new format dedicated to superyacht end users.

The show will be set in a safe environment, with the participation of major players from across the industry, the organisers said.

The organisers of the MYS have confirmed that 300 exhibitors will be participating in the show. They have also announced that nearly 60 superyachts will be exhibited, including 40 brand-new launches by some of the most famous shipyards, including: Benetti, Feadship, Lürssen, Oceanco, and many more.

The show will be focusing on offering superyacht’s end clientele a positively upmarket visiting experience, a statement said.

The new Dockside Area, a part of the exhibition dedicated to companies directly linked with the construction or management of superyachts and tenders, will therefore be exclusively open to end customers (in possession of 'Discover', 'Advise' and 'Sapphire Experience' badges) on September 22, before being opened up to all visitors starting the next day.

The Dockside Area fits in perfectly with the way Monaco’s Port Hercule is divided up for the show: for several years now, each area of the exhibition has featured its own theme in order to better meet the visitors' expectations.

A more varied exhibition, this year, visitors will be treated to two new exhibitions:

* The first is dedicated to sailing boats, held on Quai l'Hirondelle where several crafts will be moored opposite the stands representing their respective shipyards, designers and specialist equipment manufacturers.

* In addition to the show’s historic Designer Gallery, the MYS will feature a Yacht Design & Innovation Hub: a new space for the presentation of yacht design projects where visitors can also interact with designers.

These two areas perfectly compliment the luxury tender and water toys exhibitions at Tender & Toys (Quai Antoine Ier), in addition to luxury cars at the Car Deck (Quai Antoine Ier), luxury products (Parvis Piscine tent), nautical equipment manufacturers and the latest tech releases (Darse Sud and Quai Albert Ier).

Rest assured

The 2021 Monaco Yacht Show will be "Covid-safe". An anti-Covid sanitary protocol will be respected throughout the entire show, from the first day of preparations to the dismantling of the last stand.

General Manager of the exhibition Gaëlle Tallarida stated: "We are following the evolution of the pandemic very closely, as well as the sanitary constraints applied in each of our visitors' home countries. As organisers of the exhibition, our responsibility is to ensure safe and healthy conditions for each visitor, exhibitor, service provider and member of staff. The MYS will therefore be following the health measures instated by the principality’s government, as well as the "AllSecure" health security programme, which is mandatory for all Informa Group events."

The pandemic has nevertheless brought about societal upheaval and direct changes to the way we live - not to mention consume. For the yacht sales and charter markets, 2020 turned out to be a fabulous year, reflecting a hedonistic drive among society’s wealthiest tiers. Today more than ever, people want to enjoy life and get back to basics: true human relationships, the statement said.

"This is especially true in a world as demanding and exhilarating as superyachting. Establish a real trusting and loyal relationship with the expert in charge of your yacht project and be sure to meet them in person.

"In the end, yachting is all about emotions and senses: you need to see the yacht, touch the noble materials from which it has been crafted, picture all the great times you could share on board, feel safe and at home with your family and more. Yachting is a positively human adventure in which the virtual world is intrinsically limited," it added.

© Al Hilal Group all rights reserved. Designed & Developed by North Star.