Thu, Mar 25, 2021

Luxury Goods, Jewellery & Watches
OMEGA Novelties 2021 bring new style, innovation

OMEGA has revealed its exciting creations for the year at the 2021 Novelties event held virtually, bringing a new style and innovation to its iconic watch families.

As well as diving into some exciting vintage updates, the new watches come with exclusive new materials, sizes and designs, along with some inspired wrist-wear to make one feel like

an astronaut.

"Recently, time has never felt more important. We’ve all learned to cherish and appreciate the hours we have, and really make each one count. That’s why the values of quality, authenticity and craftsmanship really matter. More and more, people are embracing the idea of well-made products that not only feel meaningful, but also have a genuine human touch," said Raynald Aeschlimann, President and CEO of OMEGA, launching the 2021 Novelties.

"This is exactly what an OMEGA watch offers. We are continuing to tell the story of our rich heritage, yet updated through the lens of modern innovation and pioneering technology. Our watchmakers are truly pushing the standards of excellence to give customers the most inspiring timepieces possible," he said.

The 2021 Novelties include:


First created in 1957, the Seamaster 300 represents one of the most famous watches in underwater history. Admired by generations of divers, it has remained an iconic timepiece for more than 60 years.

Today, OMEGA has gone back to the start of the story, with a new vintage-inspired collection that embraces the past, while also offering the best in modern precision with a brand new Master Chronometer upgrade.

The new collection offers 41mm timepieces delivered in classic stainless steel. While remaining true to the heritage look, the style is thinner than previous versions thanks to the new domed sapphire glass, while the thinner bezels are crafted from an oxalic, anodized-treated aluminium for increased hardness.

The bracelets are also in stainless steel and now come with an improved fit and finishing. Their shape has been ergonomically adjusted with streamlined fittings and a thinner, polished brushed clasp. On the leather straps, a new buckle has also been included.

SANDWICH DIAL: Perhaps the most noticeable changes can be found on the new dials. For this, OMEGA has utilised a sandwich concept, including a base layer with Super-LumiNova and a second plate over the top with cuttings for the recessed hour markers and numerals. In a nod to history, these numerals are in the vintage Arabic open style, which appeared on early Seamaster 300

models in the 1960s.

CLEAN DIAL AND LOLLIPOP HAND: OMEGA has also reintroduced the popular lollipop central seconds hand for the stainless steel models, with its tip now filled with Super- LumiNova. The hand works beautifully with the cleaner dial, which features only the OMEGA logo and Seamaster 300 name. There are no longer any references to the movement (these have instead been moved to the caseback).

SLIMMER STYLE: Those with a keen eye may also notice that the slim inner frame has given the dial a larger display, with an opening of 30.4 mm, as opposed to the previous 29.5 mm. Furthermore, OMEGA has achieved a slightly slimmer Seamaster 300 thanks to a new domed sapphire crystal

on the face of the watch. This thinner look is enhanced by the addition of a new conical crown at the side of the case.

Finally, the caseback includes a wave-edged design, as well as sapphire crystal that offers a view of the OMEGA Co-Axial Master Chronometer Calibre 8912. The movement and full watch have been certified by the Swiss Federal Institute of Metrology (METAS) at the industry’s highest standards of precision,

performance and magnetic resistance.


In a pioneering moment, this year’s new Seamaster 300 collection will also include a 41mm model crafted from OMEGA’s exclusive Bronze Gold. The watch represents the very first OMEGA to be created in this patent-pending alloy.

Bronze has a long and traditional history with ocean exploration, having been used in nautical applications such as boat propellers and diving helmets. There is also a historical reference to copper being blended with gold or silver to create an alloy once known as Corinthian Bronze. While details of its exact composition are limited, various ancient Greek texts reinforce the reputation of Corinthian Bronze as a highly prized metal for the creation of statues, vases, vessels and more.

Echoing its own Greek-inspired name, OMEGA has revived this classical art today in its own unique way. Bronze Gold was specifically developed to produce a pleasing aesthetic and hue, while also offering a bronze alloy that could be worn with direct contact on the skin, thanks to its distinctive composition.

Used for the entire case and buckle, the one-of-a-kind alloy is enriched with noble elements such as 37.5% gold, hallmarked as 9K, as well as palladium and silver, to create a unique colour that sits exactly between the brand’s 18K Moonshine gold and 18K Sedna gold.

As well as featuring a soft pink hue, during wear, it offers incomparable corrosion resistance without verdigris-oxidation, and will therefore age slowly and retain its natural and beautiful patina over a longer period of time. For fans of bronze watches and innovative materials, this is great news.

To complement the impressive Bronze Gold, the bezel ring of this timepiece has been created in brown ceramic with a diving scale in vintage Super-LumiNova. Thanks to the fact that the dial is an internal component, OMEGA took the opportunity to use a common bronze alloy (CuSn8) in order to offer a unique dark brown colour with a patina that was created after a special ageing process had taken place. The contrast with the exclusive Bronze Gold is therefore particularly captivating.

The model comes with a full 5-year warranty and is powered by the OMEGA Co-Axial Master Chronometer Calibre 8912.


Born in 1952, the Constellation has become OMEGA’s enduring symbol of beauty and precision. The iconic look we know today, with the distinguishing claws and half-moon facets, first arrived in 1982 and has since become one of the world’s most recognised watch designs.

This year, OMEGA is adding a new range of Small Seconds models to the collection, enhanced with extra diamonds and a number of unique details.

The watches, with a new 34mm size, will be offered in a choice of 18K Sedna gold, stainless steel, or a combination of both. On top of each case, the bezels will feature engraved Roman Numerals, or a circle of 38 full-cut diamonds.

In keeping with the 5th generation Constellation makeover that was launched in 2018, all of the watch’s brushed components are complemented by polished bevelling along the casebody and bracelet, while a polished crown also adds to the slimline look. For the most essential Constellation feature, the famous claws are polished and bevelled, and integrated smoothly around the

sides of the case.

Symmetrical dial: Most noticeably, a special symmetry has been given to these new Small Seconds watches. Along with a round date window at 6H, OMEGA has used incremental diamonds for the hour markers, which have been placed in 18K gold holders, and arranged by size around the dial.

Furthermore, OMEGA has added rings for the Small Seconds subdial, as well as the Central Minute Track. On some models, these rings are presented in 18K Sedna gold with the addition of delicate single-cut diamonds.

Finally, the use of 18K Sedna gold or 18K white gold continues for the leaf-shaped hands, the Small Seconds hand, and the applied OMEGA logo and Constellation star.

Taking the Constellation in a vibrant new direction, each of these models is presented with a dial of exquisite colour. The first models to be revealed feature dials in sun-brushed burgundy, which exude a sense of luxurious heritage as well as sophistication. Other dials to follow in the collection will include mother-of-pearl, sun-brushed peacock blue or light chestnut.

While some of these Small Seconds timepieces will be set on colourful leather straps to match the dials, the full metal versions will include the Constellation’s legendary mono-rang bracelets. Featuring brushed links with polished central bars, the bracelets also have a butterfly clasp and easy comfort adjustment.

On the inside, the watches are driven by the OMEGA Co-Axial Master Chronometer Calibre 8802 / 8803, offering the Swiss industry’s highest certified standard of precision, performance and magnetic resistance. Each timepiece also comes with OMEGA’s full 5-year warranty.


The beautifully slim De Ville Trésor is welcoming its next selection of gents’ models in 2021. The distinguished line is OMEGA’s ultimate choice for simplicity and refinement, while offering an exceptional level of precision certified at the Master Chronometer standard.

This year, the collection will present a variety of models with a new subdial display and a diverse range of colours and materials. For those who love the classics, these are timepieces that must be seen.

Retaining its legacy for slim design, it is also enhanced by one of OMEGA’s most advanced modern calibres.

The full Trésor collection will include 40mm watches in a range of materials, including those in stainless steel. For now, the first models to be revealed feature polished cases and bezels in either 18K yellow gold or 18K Sedna gold. The cases are presented on leather straps with polished buckles, while sapphire crystal is used on both sides of the timepiece.

Domed Dials: With a wide choice of styles on the way, the first 18K yellow gold model features a grey leather strap, and a domed crystal silvery dial with polished hands and applied domed indexes.

The 18K Sedna gold model is presented on a burgundy leather strap with a domed burgundy lacquered dial also including polished hands and applied domed indexes.

Perhaps the most interesting aspect of this updated design is the addition of new subdials. On all watches, this includes a Small Seconds display at 6H, while some models also feature a Power Reserve display at 12H. In this instance, the unique positioning of the two subdials means that the OMEGA logo has been transferred to 3H.

Continuing the Trésor’s legacy of mechanical excellence, each model comes with a full 5-year warranty and is driven by a manual-winding OMEGA Co-Axial Master Chronometer Calibre. The movements and full watches have been certified by the Swiss Federal Institute of Metrology (METAS) at the industry’s highest standards of precision, performance and magnetic resistance.


The latest Aqua Terra timepieces feature hour markers in diamonds or rubies. The 2021 models are all about elegance, with fabulous new wave-embossed dials and luxurious bezels. Perfect for women who like to be dazzled on the hour, every hour.

The new 34mm models are in stainless steel and 18K Sedna gold and feature a symmetrical polished-brushed case body, a polished bezel set with diamonds, central hour/minute and seconds hands in diamond-polished 18K Sedna gold - and a date window at 6H.

With these exquisite watches, checking the time is a feast for the eyes. The latest models include beautiful wave-embossed dials, which evoke the gentle rippling surface of the ocean. To add softness and warmth, each one is also offered in a unique new colour. This includes a nude dial encircled with 11 marquise-cut diamond hour markers, or a pale pink dial with 11 marquise cut

ruby hour-markers.

In addition to dials that dazzle, OMEGA is offering luxurious new ways for Aqua Terra fans to fix their watch to the wrist. There is an integrated bracelet in stainless steel and 18K Sedna gold, with polished central links, brushed external links and a butterfly clasp – or shimmering leather straps in red or nude.

On the 2021 editions, the screw-in caseback is polished-brushed with a wave-edged design, engraved with " AQUA TERRA " and the watch’s water resistance. The flat sapphire crystal on the caseback allows a clear view of OMEGA’s Co-Axial Master Chronometer Calibre 8800, certified at the industry’s highest level by the Swiss Federal Institute of Metrology (METAS). As always, OMEGA’s worldwide 5-year warranty applies to all of the new Aqua Terra timepieces.


In 2021, OMEGA’s famous diving watch embraces the dark side, with a new model in the blackest black. On this exciting new addition to the Diver 300M collection first released in 1993, OMEGA has taken advantage of ceramic’s versatility, to create a watch in contrasting shades from a single colour. As always, OMEGA has stayed true to the 300M’s original design and ensures the watch meets all

required dive watch functions. As well as being easy on the eye, the Seamaster Diver 300M Black Black is easy to read - even in the dark.

To create a true sense of deepness, and to signify the darkest corners of the ocean, the 43.5 mm polished-brushed case in black ceramic [ZrO2] is fixed to the wrist by an integrated black rubber strap with a buckle in the same material as the case. To ensure every part of the watch blends in beautifully,

OMEGA’s watchmakers also created black ceramic versions of the crown and helium escape valve.

For the first time, OMEGA has laser-ablated almost every detail on the black ceramic [ZrO2] dial. From the iconic waves to the minute track, wording and even the OMEGA symbol, the details have been crafted in positive relief from just one single piece. The unique construction method delivers a superb contrasting effect, while giving the watch a very distinctive, uniform and sculptural look. The same positive relief style can be found on the diving scale of the unidirectional bezel.

Adding some light to the darkness is a window with a clear view of the movement. The caseback, which is of course in polished brushed black ceramic, has a sapphire crystal glass. Keeping everything oriented is OMEGA’s patented "NAIAD LOCK" with wave-edged design, which has been metallised with "NAIAD LOCK" and "DIVER 300M", "300 m / 1000 ft".

Through the caseback glass, wearers of the watch can view the OMEGA Co-Axial Master Chronometer Calibre 8806, certified at the industry’s highest standards of precision, performance and magnetic resistance by the Swiss Federal Institute of Metrology (METAS).


As launched earlier this year, the Speedmaster Moonwatch Master Chronometer is a superb continuation of the Moonwatch legacy. Not only is it updated with the best of modern precision, but it also features some of the most iconic 4th generation details, which were familiar to NASA astronauts

who ventured into space.

With OMEGA’s new Speedmaster Moonwatch Velcro Straps, it’s possible to add even more exploration heritage to this renowned design.

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