Tue, Jul 26, 2016


Luxury Goods, Jewellery & Watches
Romain Jerome captures Pikachu spirit


As Pokémon Go captures the imagination of people all over the world, Romain Jerome has given aficionados of the new mobile game something new to hunt for: a Pokémon watch!

Under a collaboration with The Pokémon Company, the Swiss brand is releasing an exclusive collection of 20 timepieces to celebrate the 20th anniversary of the original video game, which centered on a trainer capturing 151 different types of Pokémon or pocket monsters, including the most recognisable Pokémon in the world, Pikachu. 

The watches will be available from this autumn at 20 selected RJ’s retailers.

The watch will be priced at 20,000 Swiss francs, euros, US dollars or British pounds, depending on where you buy it.

Catch one first before they are all gone!





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