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Mercedes-Maybach has launched the "Edition 100" to mark the centennial of the Maybach brand with two high-tech models.
The top-class GLS SUV with a V8 engine and 557 hp (NEDC combined fuel consumption: 12.0 l/100 km | combined CO2 emissions: 275 g/km) combines a sporty appearance with the luxury of a sedan: it is 33 cm higher than the classic sedan, offers a uniquely generous interior with 1.10 m of legroom and air suspension. The interior is soundproofed and adorned with the finest leather. Electrically extendable running boards ensure maximum comfort when getting in and out.
The Mercedes-Maybach S-Class luxury sedan with a V12 engine and 612 hp (NEDC combined fuel consumption: 14.1-13.3 l/100 km | combined CO2 emissions: 322-305 g/km) is the perfect chauffeur-driven sedan. Equipment highlights include the noise-insulated first-class rear compartment with Burmester 4D surround sound system, heat and massage functions for the seats and high-tech screens for infotainment. Compared to the long-wheelbase version of the S-Class, the model has an 18 cm longer wheelbase and is equipped with all-wheel drive for the first time.
Both models are now being celebrated in the most beautiful way in a refined "Edition 100" limited to 100 units each: characteristic Maybach hallmarks such as the impressive radiator grille bear the brand emblem.
The S-Class and GLS are hand-painted in the same two tones – high-tech silver/nautical blue - and feature a special design of leather interior in designo crystal white/silver grey pearl.
The brand logo including the inscription "Edition 100" adorns the C-pillar (S-Class) or D-pillar (GLS), various stowage compartments and the illuminated panels in the interior. The "Edition 100" lettering also adorns the hub caps. The forged wheels of the GLS and the wheels of the S-Class also shine in a new grey finish.
A car cover with the iconic double M as well as a fine handmade case made of soft crystal white or black leather in file size - made to store keys and papers - further underline the exclusivity of the edition. In keeping with the anniversary edition, Mercedes-Maybach's long-standing partners are also designing strictly limited special series: Licensing partner Maybach Icons of Luxury, for example, offers a diamond-studded fountain pen from the Maybach the Peak collection.
The "Edition 100" will be available at dealers in the first markets from the beginning of 2022, with other markets following in the course of the year. Orders for the limited special series will be accepted from the fourth quarter of 2021.
Maybach Motorenbau GmbH presented the first mass-produced car at the motor show in Berlin in September 1921. The W 3 model resembled a moving work of art: the first German production car with four-wheel brakes, epicyclic gear system and an interior with the finest materials. The audience was thrilled, a legend was born. The magazine "Motor" wrote: "A new star in the automotive firmament is beginning to shine."
In the 1920s and 1930s, Maybach became an expression of character and social position, and the epitome of technical and craftsmanship refinement – in short, custom-made luxury. From then on, kings, industrialists and artists were chauffeured in the stately limousines and majestic Pullman sedans, and travelled the world in chic coupés, cabriolets and roadsters. Every Maybach model is uniquely equipped. Precision meets glamour. An Indian maharajah even had his limousine decorated with gold and rubies in 1928.
After the death of Karl Maybach in 1960, Daimler-Benz AG took over Maybach Motorenbau GmbH
In 2002, MAYBACH was revived as an independent brand: until the beginning of 2013, legendary vehicles like the Maybach 57 and Maybach 62 as well as the Maybach 62 Landaulet were delivered to customers all over the world. Again, automotive excellence was the driving force for engineers, designers and customers alike.
Mercedes-Maybach has been a Mercedes-Benz brand since 2014. In addition to the standard Mercedes-Maybach S-Class and GLS models, the brand is also launching the S 600 Pullman as well as limited-edition special models such as the S 650 Cabriolet or a G 650 Landaulet. The core markets are China, Russia, South Korea, the USA and Germany.
Each model follows the brand's tradition of creating the "best of the best" and is made in consultation with customers at the Center of Excellence in Sindelfingen near Stuttgart. On request, the vehicles can also be individualised with attention to detail by the specialists in the Mercedes-Maybach Manufaktur programme: craftsmanship and perfection at the highest level.
"It's about the passionate combination of every detail, no matter how small, that makes a luxury car a Maybach – all in combination with state-of-the-art technology from Mercedes-Benz. Every Mercedes-Maybach stands for Sophisticated Luxury in all its facets – for our customers who are looking for something very special," says Philipp Schiemer, Head of Top End Vehicle Group Mercedes-Benz AG and CEO Mercedes-AMG GmbH.
"Creator Brand" Mercedes-Maybach
Even 100 years ago, Karl Maybach was already working with the best specialist companies in order to meet his customers' wishes and their style when building the bodies. He combined technical quality with individual design and perfect craftsmanship. No two cars are alike. Each of the coachbuilders complements the outstanding engineering of the chassis and engines with high-quality equipment and handcrafted bodies. Customers see their vehicles as their own creations with character. Elegant unique pieces are created, masterpieces for connoisseurs and collectors.
The genesis of Maybach luxury is based on constant innovation – then as now. For this, inspiration is needed, impulses from outside, from creative partners like the early coachbuilders. For Mercedes-Maybach, ultimate luxury in modern form has always meant promoting creativity and making aesthetics in harmony with technology an individual experience.
Mercedes-Maybach relies on the expertise of its partners, a strong creative network of traditional businesses, manufacturers and visionaries.
"We see ourselves as a creator brand," says Philipp Schiemer. "Every vehicle has always been configured and manufactured with veritable artistic ambition. Customers and producers have always been creative together – we want to preserve this spirit and further strengthen it in the future."
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