Tue, Jul 18, 2017
Swiss luxury watchmaker and aviation chronograph specialist Breitling has appointed Georges Kern as its new CEO.
Kern was most recently Head of Watchmaking, Marketing and Digital at Richemont and in particular supervised the specialist watchmaking maisons.
Prior to that, he was CEO of IWC from 2002 to 2016, repositioning the brand to become one of the most successful and respected Swiss watch maisons.
Kern started his career in the consumer goods industry at Kraft General Foods to move into the watch industry working for TAG Heuer from 1992-2000.
As CEO and in this context shareholder of Breitling, Kern‘s mission will be to foster the global development of one of the world’s most established watch manufacturers, and focus on further developing Breitling’s digital and retail footprint, especially with a view of accelerating growth in the important Asian markets.
Théodore Schneider, who sold his majority stake in Breitling to CVC Capital Partners and moved to chairmanship of the independent watch brand, commented: “We are delighted to welcome Georges Kern to Breitling. His extensive experience and knowledge of the luxury watch industry and his creativity will further accelerate Breitling's growth momentum.”
Jean-Paul Girardin will remain with Breitling as vice president.
-
Iconic necklace inspires bejewelled bag
Tue, Sep 20, 2016 -
MB&F’s HM8 to make world debut in Dubai
Sun, Sep 18, 2016 -
Presage special edition makes GPHG shortlist
Sun, Sep 18, 2016 -
Top watch brands line up for Dubai’s SDGC
Sun, Sep 18, 2016 -
RJ unveils ‘skulls’ timepiece
Thu, Sep 15, 2016 -
Richemont expects H1 profits to fall 45pc
Wed, Sep 14, 2016 -
Luxury Newton bathtub goes white
Tue, Sep 13, 2016 -
$63m rock to turn into “crown jewel”
Sun, Sep 11, 2016 -
Luxury tailor Kiton teams up with Benetti
Sun, Sep 11, 2016 -
Harry Winston unveils new Emerald collection
Thu, Sep 8, 2016 -
European Masters win is twice as nice for Norén
Tue, Sep 6, 2016 -
Med inspires Versace perfume
Tue, Sep 6, 2016 -
Sporty successor to RM 11 is revealed
Tue, Sep 6, 2016 -
Bracken inspires new Amouage perfume
Mon, Sep 5, 2016 -
New creations celebrate Perlée spirit
Sun, Sep 4, 2016